From June 4 to June 6, 2025, the Management Board of Co Loa Relic Site participated in the Ho Chi Minh City International Tourism Expo (ITE) 2025.

The Ho Chi Minh City International Tourism Expo (ITE) 2025 is a prestigious annual international tourism event and one of the largest in Vietnam. With the theme “Sustainable Tourism, Vibrant Experiences” – serving as a model for breakthroughs and creativity in Vietnam’s tourism industry during a period of global economic fluctuations – tourism plays a crucial role as a bridge for management agencies, associations, and domestic tourism businesses to enhance cooperation, improve competitiveness, and assert the attractiveness of Vietnamese tourism in general and Hanoi in particular in both regional and international markets. ITE 2025 leads the way in encouraging localities and businesses to focus on introducing distinctive tourism products, offering lively experiences, creating strong impressions on international buyers, and guiding future travel to Vietnam.

At ITE 2025, through promotional activities, exhibitions of images, publications, and souvenirs introducing the historical, cultural, architectural, and archaeological values of Co Loa, the event attracted a large number of visitors eager to learn more.

This event allows the Co Loa Relic Site to continue affirming its position as an attractive heritage destination on Hanoi’s exploration itinerary, contributing to widely promoting the site to domestic and international tourists, and promoting sustainable cultural tourism development.